Standing Up to Hurricane Irma

The International Door Association Expo is always one of our favorite events to attend — and the 2026 show did not disappoint. From an interactive training room to a buzzing show floor, it was a great few days connecting with dealers, sharing what’s new at Haas Door and talking about the topics that matter most to our industry.  If you weren’t able to make it out this year, here’s a look at everything that went on.

Wood-grain aesthetics have been one of the most consistent design requests we hear from homeowners, which is why we’re excited to introduce our new Plank style options, now available across the 600, 700 and 2000 Series for both residential and commercial options. Whether you’re drawn to the warm richness of walnut, the classic character of oak, the brighter feel of cedar, or something in between, our Plank offerings bring a fresh, modern sensibility to the garage door without sacrificing the quality Haas Door is known for.

The International Builders’ Show was the perfect place to launch some exciting new products and host a really energizing event with our partners at FLASH . Here’s a quick look at what we brought to the show.

Energy efficiency is often discussed in terms of windows, insulation and HVAC systems. But one of the largest and most frequently used openings in a home is often overlooked: the garage door. Because the garage connects directly to the living space in many homes, the performance of the garage door affects more than just curb appeal. It plays a meaningful role in comfort, efficiency and long-term home performance. That’s why the way a garage door is built matters. 

At Haas Door, we’re always looking for ways to make our products even better. That’s why we’re thrilled to announce the next evolution of one of our most popular product lines — the American Tradition™ Series, now available with the strength, style, and performance of aluminum construction.  By incorporating the natural benefits of our 5200 Series aluminum garage doors into the American Tradition™ line, we’ve created a collection that blends handcrafted beauty with high-performance materials. The result? A door that’s as durable and efficient as it is timeless.

Stay Warm, Save Energy: Why Your Garage Door Matters More Than You Think

Garage doors do more than secure your home or business – they’re a statement piece. At Haas Door, we’re always looking for ways to bring fresh design choices that combine beauty, functionality, and lasting quality. That’s why we’re excited to have recently introduced three stunning new textured glass options: Reed, Rain and Arctic .

Did you know your garage door can account for up to 25-40% of your home’s front-facing exterior? That means one simple upgrade could be the biggest difference-maker when it comes to your home's curb appeal. August is National Curb Appeal Month , and there’s no better time to reimagine your home's first impression — starting with a beautiful, high-quality garage door from Haas Door.

As hurricane season ramps up, homeowners across the Gulf Coast, Atlantic states and beyond are checking emergency kits, trimming trees and securing loose outdoor items. But one of the most important — and most overlooked — steps in hurricane prep starts with your garage. At Haas Door, we know that your garage door isn’t just about curb appeal. It’s a vital barrier that protects your home from wind, water and debris. And in high-wind events like hurricanes, it can be a first line of defense in protecting your home. Why Your Garage Door Matters in a Storm A compromised garage door can cause catastrophic damage. According to FEMA, garage door failure is one of the leading causes of structural damage during hurricanes. Once the door is breached, wind pressure can build inside your home, lifting the roof and blowing out walls.